Enterprise

Bill Brodnax (Taurus Petroleum) drills for gas in the Cajun country of southern Louisiana. Witness how drilling is planned, financed, and carried out....

Loy Weston, the American chairman of Kentucky Fried Chicken Japan, presides over 324 stores. Witness the setting up of a new outlet in northeast Tokyo...

Examining the future of AT&T as its telephone monopoly ends and a new era of tooth-and-nail competition begins.

The bizarre preparations for an auction where millionaires bid for race horses. (Tom Gentry Farms)

Inforex was a $70 million-a-year computer firm that rode the high-tech wave to prosperity in the early 1970s. Founded in 1968, it had burst on the sce...

Entertainment industries, searching for safer products with bigger returns on investments, have joined forces to create 'properties'. Witness one such...

One of the new airlines challenging the giants of the industry in the wake of deregulation, New York Air is followed from start-up to inaugural flight...

Unhappy with the unpredictability of cotton prices, many Mississippi Delta farmers are converting their hardscrabble land to catfish "farms" of 80-acr...

Levi-Strauss attempt to market a moderately priced, mass produced men's suit.

The San Diego subsidiary of Japan's fastest-growing company -- Kyoto Ceramic -- illustrates Japan's management techniques.

Tom Bata, chairman of Bata Shoe, visits his company's manufacturing plants in Chile, Upper Volta, Mauritius, Sri Lanka, and Kenya.

How market leader Boeing stays on top of the world aircraft business.

John DeLorean, a former executive at General Motors, has used his fortune, reputation, expertise, and connections to produce a new sports car.